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Check out this exclusive list of the hottest boutiques and shops in Franklin:

Emmaline is for the modern woman who simply loves to be a girl. Specializing in emerging to established designers, Emmaline has become a destination for that perfect balance of sophistication and understated chic. Carrying labels such as, Nanette Lepore, Rebecca Taylor, Mint, Tracy Reese, Sevens, Citizens and Paige, has attracted Franklin's Fashionista's. Whether it is the perfect dress or the newest pair of designer jeans, you are sure to find what you are looking for at Emmaline.
Emmaline has recently gained national recognition as a boutique in publications including Lucky magazine (February, 2008) in an article highlighting Franklin stores, “Best New Cities to Shop”. InStyle has also featured merchandise from Emmaline in the “Style File” section in March 2008 and in the “Instant Style” section in April 2008.
Emmaline blends casual and elegance with a comprehensive selection of jeans, ladylike dresses, trendy tops, and fitted blazers. The lines Emmaline carries includes:
Anlo, Aristocrat, Burning Torch, Citizens of Humanity, Gorjana Jewelry, Graham & Spencer, J Brand, Joe’s Jeans, Joie, Loeffler Randall, Madison Marcus, Mint, Nanette Lepore, Paige Premium Denim, Plenty, Rhys Dwfen, Rory Beca, Saja, Seven For All Mankind, Tibi, Tilly’s Jewelry, Tocca, Trovata, Tracy Reese, Twelfth Street by Cynthia Vincent, Twig, Tucker, Velvet, and Vince.
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Emmaline
400 Main Street #130
Franklin, Tennessee 37064
615-791-6205 p
615-791-6933 f
Hours of Operation:
Monday – Saturday 10am-5pm
Sunday 12pm-5pm (Summer Only)
Website: www.EmmalineBoutique.com
For the latest on new styles, special Emmaline events, and in-store events please subscribe to Emmaline e-mails.
whats-in-store TM is the real "jewel" of Franklin's Main Street. Offering an amazing selection of trendy yet affordable high-fashion jewelry and accessories for all ages, this retail hot-spot extends far beyond its four walls!
From the Miss USA and Miss America Pageants to the CMA Awards and Nashville Star on USA Network, this little bling has gone a long way. NBC Fan Fest with the casts of Days of Our Lives and Passions and the NYC Premier of Walk the Line discerningly chose whats-in-store TM jewelry as gifts for top-name celebrities.
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whats-in-store TM
Retail Location:
407 Main Street
Franklin, TN 37064
615-794-7560 p
615-794-4223 f
wisretail@gmail.com
Hours of Operation:
Monday - Wednesday 10 am – 6 pm
Thursday - Saturday 10 am – 7 pm
Sunday 1 pm – 4 pm
Wholesale Showroom/Office:
105 Southeast Parkway
Suite 111
Franklin, TN 37064
615-595-7423 p
615-791-6104 f
wiswholesale@aol.com
Hours of Operation:
Monday - Friday 9 am – 5 pm
Website: www.whats-in-store.com
This page is dedicated to boutiques and cute shops in Williamson County! Want to be a part of this page? To reserve your space, send us an email or give us a call 615.794.2543. Space is limited. Once, approved to be on this page, you will be able to have images, your name, number, email address, and a link to your website.